# Ying Chen > Just product design-ying ✌️ Location: Alameda, California, United States Profile: https://flows.cv/yingchen Hi, I'm Ying! As an end-to-end product designer with over 7 years of experience in the dynamic world of startups, I've worn many hats and thrived in the chaos. From writing specs, crafting pixel-perfect designs, to diving into code, I'm in it for the whole exhilarating journey.

 Throughout my career, I've embraced ambiguity and turned it into opportunity, constantly learning, growing, and sharing knowledge with my team. What truly fuels my passion is connecting with people.

 Whether I'm conducting user research or collaborating with a team to brainstorm innovative solutions, I'm at my best when I'm understanding and empowering others. Together, we build incredible things and celebrate our wins with gusto. ✌️ Have an opportunity you'd like to chat about? 🌐 Website: designying.io ✉️ Email: imdesignying@gmail.com ## Work Experience ### Lead Product Designer @ Heave Jan 2024 – Present ### Senior Product Designer @ Nana Academy Jan 2016 – Jan 2023 | Alameda, CA • Designed end-to-end product solutions across web and mobile platforms, steering multiple projects from ideation to implementation. • Collaborated closely with Product and Engineering teams to ensure seamless execution and product release. • Conducted user research, A/B testing, and Usability Testing to validate user-centric designs. • Aligned closely with Product Managers to address business objectives and secure stakeholder buy-in. • Worked with marketing to monitor website performance metrics, and implement SEO strategies to improve visibility. • Facilitated cross-functional workshops to gather insights from Engineering, Product, Operations, and Customer Support teams. • Led talks to present findings from user research to internal stakeholders, fostering empathy and driving user-centered decisions. • Developed design systems and components to streamline product development. • Collaborated with engineers on frontend development, from 2016-2019, using React.JS, React Native, CSS, and SCSS. • Led the rebranding of Nana (formerly Smarviz Inc.). • Designed content for print, marketing, and customer support materials, maintaining brand consistency. ### Web & User Experience Designer Intern @ UC Davis Jan 2016 – Jan 2016 | Davis, CA • Worked in close collaboration with engineers, computer science professor, and behavioral scientists.  • Designed and redesigned websites and features that help users compare the carbon emissions intensities of flights. ### Webmaster and Agency Assistant @ Pacific Models Jan 2015 – Jan 2016 | Sacramento, California, United States • Manage and update the agency's website to ensure it remains current, visually appealing, and user-friendly. • Assist owner with managing models during events, including greeting, guiding, and managing models representing clients at conventions and promotional events. • Capture photos at events to be used for marketing purposes, enhancing brand visibility and attracting potential talent and clients. • Support agency operations by assisting with administrative tasks, such as scheduling appointments, organizing casting calls, managing email correspondence, and forms. ### Web and Graphic Designer @ UC Davis Jan 2015 – Jan 2015 | Davis, CA Responsible for updating the website, developing and implementing design, as well as operational improvements. Worked with team to create UI/UX design and wireframe. Designed and executed layouts. Maintained and revised features such as implementing SEO and marketing optimization and mobile optimization. ### Marketing Intern @ ReMax Gold, Northern California Jan 2013 – Jan 2013 • Participated in preparing a marketing plan • Assist with daily and weekly sales analysis and budget reporting • Managed social media sites ## Education ### Bachelor's Degree in Graphic Design University of California, Davis ## Contact & Social - LinkedIn: https://linkedin.com/in/designying - Portfolio: https://www.designying.io --- Source: https://flows.cv/yingchen JSON Resume: https://flows.cv/yingchen/resume.json Last updated: 2026-03-31