# Ying Zou

> Product Design | Design Strategy | Creative Education

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/yingzou

I'm a San Francisco based product designer with extensive experience shipping both enterprise and consumer-facing products across platforms and devices globally. Previously: Microsoft, Sony Playstation5, Medidate Solutions (Leading clinical data management system company) and more.

I treat every design challenge as an opportunity for innovation and creativity. Specialize in transforming complexity and ambiguity into elegant, scalable product solutions that drive user engagement and business value.

Specialty: End to end Product Design, 0>1, Hardware Software integrated IoT, SaaS, Tooling.

Many of my projects are confidential. Please contact me for access credentials.

## Work Experience
### Owner, Designer @ zying design
Jan 2012 – Present | San Francisco Bay Area
- Partnered with clients across e-commerce, gaming, IoT, ed-tech, and investment banking (including Microsoft, Sony PlayStation 5, Weight Watchers, Samsung, and others) to deliver thoughtful, elegant design solutions that balanced user needs with business goals.
- Provided end-to-end support across UX/UI, information architecture, and product strategy for mobile apps and websites.
- Led branding and art direction initiatives to strengthen brand identity and elevate visual storytelling across key touchpoints.

### Senior Product Designer @ Medidata Solutions
Jan 2022 – Jan 2025 | San Francisco, California, United States
As Product Lead for the Medidata Design System, I spearheaded its development to help teams deliver high-quality clinical research software with greater speed and consistency. 

- Accelerated development cycles by 38% by building and maintaining a scalable component library, significantly reducing design debt.
- Boosted adoption by over 40% (and growing) through the launch of an education program that equipped cross-functional teams with best practices.
- Elevated design quality and alignment through hands-on support and fostering a collaborative team culture.
- Improved onboarding, strengthened team engagement, streamlined decision-making, and aligned system strategy with business goals by enhancing educational resources, implementing a hybrid governance model, and defining a clear design system vision with key stakeholders.

### Senior Product Designer @ Microsoft
Jan 2021 – Jan 2022 | Remote
Led design on a highly collaborative, cross-functional team, shipping developer tools used by global audiences.
- Led the end-to-end design of an open-source web component library grounded in the Microsoft Fluent Design System.
- Enabled developers and partners to rapidly kickstart product experiences through scalable, reusable UI components.
- Drove a 60% increase in client adoption within two quarters, directly accelerating delivery and improving ecosystem consistency.

### Lead Product Designer @ Beem Energy
Jan 2018 – Jan 2021 | Remote
As the Founding and lead Product Designer at Beem Energy, I played a key role in building the company from the ground up, shaping seamless experiences across both hardware and software products.
- Led end-to-end product design for Beem’s iOS and web applications, translating user feedback into thoughtful UX/UI solutions in close collaboration with the marketing team.
- Drove growth from inception to Series B funding as the Founding Product Designer, helping establish Beem Energy’s design foundation across hardware and software.
- Achieved strong user loyalty and high retention, with a consistent 5-star app store rating in France.
- Enabled successful market expansion beyond France into multiple European countries through scalable, user-centered design.
- Shaped the company’s brand identity, partnering with stakeholders to create visual assets that communicated product value, supported sales, and strengthened customer relationships.

### Senior Interaction Designer @ Punchcut
Jan 2019 – Jan 2020 | San Francisco, California, United States
- Sony Interactive Entertainment – PlayStation 5
At Punchcut, my primary focus has been leading key feature design for Sony’s next-generation gaming console, PlayStation 5. I collaborated closely with in-house designers and product managers across Sony’s Tokyo headquarters and U.S. offices to shape and refine the future of the PlayStation experience.


- WW International (formerly Weight Watchers)
Partnered with a project manager and visual designer to redesign WW's corporate website. As the interaction designer, restructured the website’s information architecture, designed content hierarchy and key screen layouts, and developed a component library to ensure consistent UI and interaction patterns throughout the project.

- Other Concept Projects:
Samsung: innovative, interactive multi-screen entertainment experience concepts.
Fitbit: Health application interfaces for the concepts of next generation of product lines.

### UX Design Mentor @ Iowa State University
Jan 2020 – Jan 2020 | Remote
UX design mentor for thesis project

### Product/Industrial Design Mentor @ California College of the Arts
Jan 2017 – Jan 2018 | San Francisco, CA
Mentor and guest critic for Design Expression, Undergraduate, Fall 2017 and Fall 2018 class

### Assistant Instructor @ California College of the Arts
Jan 2015 – Jan 2015 | San Francisco Bay Area
Assistant instructor for 3D Hand Production, Undergraduate, Spring 2015 class


## Education
### Master of Fine Arts - MFA
California College of the Arts

### Bachelor of Arts - BA in Design and Visual Communication
Donghua University

### Teaching Credential in Early Childhood Education and Development
De Anza College


## Contact & Social
- LinkedIn: https://linkedin.com/in/ying-zou
- Portfolio: https://ying-zou.com

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Source: https://flows.cv/yingzou
JSON Resume: https://flows.cv/yingzou/resume.json
Last updated: 2026-04-13