¤ Designed and led high impact projects (end to end) that have consistently hit and exceeded OKRs.

¤ Designed the entire 3.0 Upwork bidding & onboarding flow UI for freelancers.

¤ Designed high visibility features (Upwork resource page, Category selection, etc) that have directly

contributed to revenue and growth.

¤ Focused on enhancing conversion rates through frequent iterative testing.

¤ Collaborated closely with other designers, data scientists, UX researchers, content strategists, product

managers, engineers, etc.

¤ Collaborated with crossfunctional teams to design impactful features (checkout, purchase, etc) for online local grocery shoppers.

¤ Designed and led profitable features (end to end).

¤ Analyzed research, risk, and shopper data to help guide design decisions.

¤ Spearheaded user research projects and initiatives to improve mobile app reviews.