Established complementary service offerings for CX Strategy and UX design, streamlining creative operations and client engagement.

Developed project plans and execution roadmaps, ensuring seamless CX-to-UX transitions while maintaining business alignment.

Optimized operational workflows, balancing resource allocation, budget management, and project execution for maximum efficiency.

Led a large global creative team, optimizing workflow processes and strategic alignment with business objectives.

Developed and governed enterprise-wide design systems, ensuring consistency and scalability across multiple divisions.

Managed multi-million dollar budgets, optimizing spending across resources, vendors, and technology investments.

Designed and implemented UX research strategies to drive data-informed design decisions across diverse industries.

Led cross-functional collaboration between UX, engineering, and business teams to drive design-led innovation and partnered with product and engineering leaders to integrate UX into Agile workflows, improving design-to-development efficiency.

Built and scaled a high-performing UX team, expanding capabilities to include research, content strategy, and accessibility.

Established and standardized design processes, positioning UX as a revenue-generating service within the organization.

Drove operational efficiencies, reducing design-to-development handoff time by 25% through optimized workflows and tooling.

Introduced structured career paths and mentorship programs, fostering team growth and upskilling.

Championed accessibility initiatives, implementing WCAG-compliant design practices across multiple client projects.

Managed and mentored a team of designers, refining structured workflows to improve team efficiency.

Designed and optimized enterprise and consumer applications, enhancing usability and business impact.

Integrated user research capabilities into the design process, driving data-driven decision-making.

Collaborated with product teams to define UX strategies that improved user engagement and retention.

Led the design and launch of the ‘Play To’ app for Windows Phone, enabling seamless media streaming.

Collaborated with product, software, and hardware teams to bring innovative mobile experiences to market.

Designed technology enablers (Wi-Fi calling, magnetometer interactions) for Nokia’s smartphone OS.