# Yongle Cao

> Staff Software Engineer at Google

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/yongle

## Work Experience
### Staff Software Engineer @ Google
Jan 2016 – Present | San Francisco Bay Area
Youtube Shorts Discovery & Recommendations
(2024.12 - now)

Youtube Ads - Auction, User & Inventory
(2022.3 - 2024.12)
- TV-like Ad Experience for Youtube Living Room (fewer interruptions, higher revenue and engagement)
- Contextual Ad Load (balance long-term monetization, user cost and advertiser value)
- Infeed & Shorts Ad

Search Ads - Ads Retrieval & Targeting
(2019.5 - 2022.2)
- Tech Lead Manager, Make Google task-aware, monetize users tasks, Ads Targeting with task graph, etc

Search Ads - Conversion & Attribution
(2016.12 - 2019.5)
-  Prove and measure the incrementality/casual effect of Google search ads on offline conversions (store visits, store sales) and online conversions (purchase, lead, signup etc.) via ads serving, experimentation, modeling, reporting;
-  Attribution and modeling;

### SDE @ LinkedIn
Jan 2015 – Jan 2016 | San Francisco Bay Area
Online Monetization/Ads Team

- Ads campaign management;
- Ads api;
- Ads targeting (years of experience);
- Streaming and batching Linkedin feeds to datasift for Linkedin engagement insight to drive ad spend;

### SDE @ Twitter
Jan 2015 – Jan 2015 | San Francisco, California
Performance ads

### SDE @ Turn
Jan 2014 – Jan 2015 | San Francisco Bay Area
Server Development Team. Real time bidding and ad serving. Expanding turn's ad serving platform into new territories and new channels.

- Integrate Turn’s Ad Serving Infrastructure with Multiple Ad Exchanges 
- Ads Targeting such as POI
- Contextual  targeting


Turn delivers real-time insights that transform the way leading advertising agencies and enterprises make decisions. Our digital advertising hub enables audience planning, media execution, and real-time analytics from a single login, and provides point-and-click access to more than 150 integrated marketing technology partners. Turn is headquartered in Silicon Valley and provides its products and services worldwide. For more information, visit turn.com or follow @turnplatform.

### SDE @ Oracle
Jan 2012 – Jan 2014 | Headquarters - Redwood Shores, CA
Business Intelligence Presentation Server Team


## Education
### BE in Electrical Engineering
Tsinghua University

### master/phd in Computer Science
University of Minnesota


## Contact & Social
- LinkedIn: https://linkedin.com/in/tiger-run

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Source: https://flows.cv/yongle
JSON Resume: https://flows.cv/yongle/resume.json
Last updated: 2026-04-12