• Designed the Flyhomes AI chat feature, enhancing the efficiency of homebuyers' access to critical listing information and improving user engagement.

• Developed an AI-powered Search feature, resulting in a 25% increase in conversion rate from search to tour requests.

• Revamped website homepage, leading to an 18% boost in conversion rate from homepage visits to searches.

• Implemented strategic AB testing and design optimization, achieving a 14% improvement in sign-up rate.

• Designed a new internal tool for RedfinNow investment team, enhancing the SUS score from 77 to 89.

• Led design sprints and card sorting workshops, fostering collaboration with cross-functional teams and internal users.

• Aligned product strategies, design goals, and development processes in close collaboration with product managers, researchers, and engineers.

• Redesigned and launched the home rental platform's homepage for desktop and mobile web versions, reaching over 40,000 users.

• Designed a new feature, "property listing renewal" feature, which increased rental search efficiency and decreased unavailable listings.

• Conducted in-depth user research to understand the behaviors, motivations, and needs of homeowners and renters.

• My design and research for the online technician connecting flow contributed to a 27% increase in the funnel completion rate.

• Led the design and delivery of HomeX’s website Account 2.0 features and interfaces, aligning with App 2.0 design and contributing to the achievement of new business goals.

• Collaborated effectively in an agile environment, working alongside design managers, senior designers, product managers, and developers.

• Designed a ride share app for users with disabilities in Toyota Boshoku Autonomous Vehicle project.

• Created five sets of personas and the corresponding storyboards, leading to improved communication among the multidisciplinary teams and stakeholders.

• Created user flows for users with disabilities based on the research on accessibility, which was one of the business requirements.