Visual & product designer creating user-centric experiences and products grounded in user research and visual problem solving. I've spent 10+ years contributing my expertise in AI, healthcare, e-commerce, and tech industries.
Wellinks is a healthcare technology company that provides digital health solutions to support and enhance care delivery for patients with chronic conditions (COPD).
Led the design and launch of a new telehealth platform within 6 months, improving patient care for chronic respiratory disease through personalized care plans, virtual coaching and visual progress tracking. Mentored and provided design direction to offshore designers.
Evidation Health is a technology and services company that helps individuals and the world's most innovative healthcare companies understand and influence the everyday behaviors that create better health outcomes.
2019 July - 2023 Nov | Product Designer
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Conducted user research with disabled participants, including surveys, video interview and accessibility testing, to improve accessibility for thousands of Parkinson’s patients worldwide.
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Partnered with cross-functional teams (product, engineering, data scientists, legal) to define product roadmaps for 5+ health studies.
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Successfully launched 30+ new features aligned with user needs and business goals.
2017 May - 2019 Jun | Visual Designer
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Redesigned the consumer product branding, landing page, Web & App experience, impacting over 3 million users.
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Developed and implemented a design system to improve efficiency and maintain brand consistency across all platforms, collaborating with an external agency.
User experience and visual designer working across Lux iPhone and Android apps, web, emails, graphics, marketing materials.
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Redesign the branding and tone of voice. Won the best iPhone lifestyle App in 2016.
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Improved the mobile app’s shopping experience for Lux. Lead designers working on rebranding, competitive analysis, user flows, sketching, wireframing, prototyping, usability testing, mockups, marketing promos and etc.
