Applying design to the current product while creating a strategy for design across the product, processes and culture of the company.

Leading designers and cross-team initiatives. Working with stakeholders from every corner of the business to bring design thinking and user empathy into every interaction.

Making the worlds of agriculture, construction, mining and energy simpler and easier, one capture at a time.

Designed and launched a product experience to help farmers make better financial and agronomic decisions from the ground up, co-led the founding of a design system, and helped build/mentor a co-located design team.