# Zara Iqbal

> Founding Product Designer @ DevSpot | Prev. @ Medtronic, LegalZoom

Location: Cupertino, California, United States
Profile: https://flows.cv/zara

Human-centered and business-focused product designer with 2+ years of experience crafting desktop and mobile experiences to reframe consumer problems into intuitive solutions in Web3, medtech, and legal service tech. Currently the only and founding product designer at DevSpot, where I've designed and launched our beta platform in a fast-paced, challenging start-up environment 0 to 1. Exceptionally skilled in collaboration with cross-functional partners in growth teams, defining product strategy based on customer-centered solutions and business needs, and using research practices for continuous discovery + iteration.

After working in medical tech and legal services where I directly helped patients, doctors, and small business owners, I'm critical about the impact I make as a designer — it’s important to me that I’m working on products which center accessibility and improve users’ quality of life.

## Work Experience
### Founding Product Designer @ DevSpot
Jan 2024 – Present
- Design and launch first MVP of Web3 hackathon platform alongside cross-functional team of 7
engineers and 2 project managers in a fast-paced, challenging startup environment 0 to 1
- Lead creation and refinement of established design system library in Figma
- Collaborate with product, tech, and business partners to ensure both business and user needs are met using research insights
- Communicate with stakeholders and clients to ensure visual identity aligns with business goals
- Review and QA implementation alongside engineering to ensure flawless design accuracy across platform

### Product Design Intern @ LegalZoom
Jan 2024 – Jan 2024 | Mountain View, California, United States
- Increased LegalZoom’s customer engagement by designing and launching a logo upload feature
- Led redesign of in-product subscription experience and handed-off a shippable upgrade
- Interviewed 10 stakeholders and reviewed QuantumMetrics and Amplitude data to understand current implementation
- Designed hi-fidelity Figma prototypes and wrote a research plan to test them with 8 LegalZoom customers

### Human Factors/User Experience Intern @ Medtronic
Jan 2023 – Jan 2024
- Led creation of user workflow designs for new patient & clinician-facing mobile application alongside team of designers, researchers, and human factors engineers using Figma and Miro
- Wrote research protocols and conducted 10 formative tests with patients and clinicians for app
- Created and maintained Figma components for MyCareLink HeartTM Mobile App design system
- Assisted in human factors engineering tasks, such as consolidating use error analyses to aid team in FDA submission

### Lead Director @ UX Fest SLO
Jan 2023 – Jan 2024 | San Luis Obispo, California, United States
- Directed UX Fest SLO, a two-weekend event providing UX-related workshops, speaker + networking events, and a 24-hour designathon
- Oversaw 10-person team of marketing, design, finance, multimedia, and events & experience directors through weekly meetings and performance monitoring to streamline event planning
- Raised over $3,000 in club funds through fundraisers and finding sponsors
- Created and executed UX career development + Figma workshops for club members

### Advisory Board Student Representative @ Cal Poly Graphic Communication
Jan 2022 – Jan 2024 | San Luis Obispo County, California, United States

### Student Assistant @ Cal Poly Graphic Communication
Jan 2022 – Jan 2023 | San Luis Obispo County, California, United States

### UX Designer @ Cal Poly Iter8
Jan 2022 – Jan 2023 | San Luis Obispo County, California, United States
- Design college resource mobile app dedicated to low-income middle and high school students to make college more accessible and understandable
- Create and iterate prototypes based on user research/interviews and user testing
- Collaborate with app engineers, gaining experience working in a multidisciplinary team

### UX Bootcamp Lead @ Cal Poly Iter8
Jan 2022 – Jan 2022 | San Luis Obispo County, California, United States
- Presented to bootcamp attendees on how to use Figma, design challenges, and UX concepts
- Mentored a team of 5–7 UX beginners twice a week for five weeks, giving them constructive feedback on designs, and guiding them through UX bootcamp workshops

### Social Media Designer @ Cal Poly SLO Muslim Student Association
Jan 2020 – Jan 2023 | San Luis Obispo, California, United States
- Deliver all creative content for MSA
- Revitalized and designed new logo from scratch, rebranding and improving MSA’s virtual presence
- Create and manage consistent designs for weekly postings on the official MSA Instagram, Facebook, and Slack
- Write and design engaging weekly club emails sent to MSA club members using Mailchimp

### Production Coordinator @ Cal Poly Technical Association of the Graphic Arts (TAGA)
Jan 2021 – Jan 2022 | San Luis Obispo, California, United States
- Lead production team and head production process for printing TAGA journal
- Work with design team to brainstorm finishes that complement graphics/visuals
- Operate printing technology and equipment in Cal Poly SLO's graphic communication department, such as the Konica Minolta Accurio 12000

### Layout Designer @ CP Mustang News
Jan 2021 – Jan 2022
- Design 2–4 appealing magazine spreads for monthly issue using InDesign, Illustrator, and Photoshop
- Meet strict deadlines while adhering to Mustang News design guidelines and implementing current design trends
- Communicate with writers to create tailored graphics for stories 2–3 times a month

### Copy Editor @ CP Mustang News
Jan 2021 – Jan 2022 | San Luis Obispo, California, United States
- Edit 3–6 stories a month based on AP Style and Mustang News guidelines
- Advise staff members with straight-forward edits and constructive criticism that elevate their journalistic writing

### Staff Member @ El Estoque
Jan 2017 – Jan 2020 | Cupertino, California, United States
El Estoque is Monta Vista High School's online and print publication
-Interviewed individuals to write 50+ news, sports, features, arts and entertainment, and opinion articles that covered current events, social issues, and personal experiences
- Designed appealing magazine spreads and interactive multimedia packages using Adobe software
- Photographed, filmed and edited videos of events, such as sports games, club meetings, and dance showcases

### Copy Editor @ El Estoque
Jan 2019 – Jan 2020 | Cupertino, California, United States
- Edited 30-40 stories every month
- Well-versed with the AP Style Handbook
- Gave fellow staff members straight-forward edits and constructive criticism that elevated their journalistic writing

### Opinion Editor @ El Estoque
Jan 2018 – Jan 2019 | Cupertino, California, United States
- Ran the Opinion section and led groups of other staff members by teaching them how to write columns, editorials, and articles
- Built communication skills by interacting with my section members and guiding them, while also editing and critiquing their work
- Created two multimedia packages as editor this year which won first and second place for the Journalism Education Association of Northern California's (JEANC) annual contest in 2019 under the Digital Media: Opinion Package category

### Business Manager @ El Estoque
Jan 2018 – Jan 2019 | Cupertino, California, United States
- In charge of collecting and organizing magazine subscriptions, ad contracts, and funds
- Communicated with company representatives who placed ads in the magazine and on our website, and designed ads accordingly

### Summer Intern @ Girls Make Games
Jan 2018 – Jan 2018 | San Jose, California, United States
- Organized, created inventory with Excel and prepared equipment for local camps
- Reviewed consoles for any defects, packaged merchandise, and bought needed materials
- Motivated and assisted campers to code and design their games on Stencyl and Unity


## Education
### Bachelor of Science in Graphic Communication, User Experience/User Interface Concentration, Computer Science Minor
California Polytechnic State University-San Luis Obispo

### High School Diploma
Monta Vista High School


## Contact & Social
- LinkedIn: https://linkedin.com/in/zriqbal

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Source: https://flows.cv/zara
JSON Resume: https://flows.cv/zara/resume.json
Last updated: 2026-02-23