# Zeyao L.

> Senior Software Engineer at Ramp

Location: Brooklyn, New York, United States
Profile: https://flows.cv/zeyao

Experienced design engineer focused on web presence and brand awareness, currently leading web engineering for marketing and brand at Ramp.

## Work Experience
### Senior Software Engineer, Web @ Ramp
Jan 2023 – Present | New York, United States
Web Presence | Growth | Brand | Marketing

Tech lead for all marketing-related initiatives on Ramp.com, driving web engineering strategy and execution while partnering with product marketing, brand, and demand generation teams to build scalable, high-performing digital experiences.

Key Projects:
• Marketing Site Migration: Led the transition from Webflow to Next.js, enabling greater scalability and collaboration. Managed the end-to-end migration process, cutting the estimated timeline in half through strategic planning.
• Brand Design System: Built Ramp’s brand design system and web component library, improving consistency and accelerating page creation for Tier 2, Tier 3, and paid ad landing pages.
• Product Marketing Launches: Engineering lead for all product marketing web launches, including Ramp Intelligence, Ramp Procurement, Ramp Treasury, Super Bowl campaign, and Year in Review.
• SEO & Content Scaling: Designed and developed blog and content templates, providing a scalable foundation for SEO and content marketing efforts.
• Conversion Optimization: Partnered with product marketing to run A/B tests on layout, copy, and interactive elements, increasing inbound conversion rates.

... and more

### Web Engineer @ Ramp
Jan 2022 – Jan 2023 | New York, United States

### Adjunct Professor @ Hunter College
Jan 2021 – Jan 2022 | New York, United States
I taught at the Department of Film and Media, MEDP285 - Web Production

### Frontend Engineer @ PINT, Inc.
Jan 2021 – Jan 2022 | New York, United States
I led the redesign and development of marketing websites for clients like Glaukos, KLA, Mitsubishi, and Rubicon MD. Using modern front-end technologies, I tailored each site to industry standards and client needs, delivering responsive, high-performance digital experiences that strengthened brand identity and improved marketing impact across healthcare, manufacturing, and tech sectors.

### Frontend / UX Engineer @ Oak Studios LLC
Jan 2021 – Jan 2021 | New York, United States
I built Dropmark's updated design system (http://www.dropmark.com/)

### Producer @ R/GA
Jan 2018 – Jan 2018
I wrote specs, managed timelines and budgets, and worked with designers and developers on world-class ads. Clients include Google, Nike, Siemens, and UNSW.

### Freelance Editor @ i-D Magazine
Jan 2016 – Jan 2017
I edited and translated articles from i-D global to i-D China and oversaw the quality of content when i-D had just entered China.


## Education
### Master's degree in Interactive Telecommunication Program (ITP), Emerging Media
NYU Tisch School of the Arts

### Bachelor of Science - BS in Interactive Media Arts
New York University

### Exchange Program
New York University Prague


## Contact & Social
- LinkedIn: https://linkedin.com/in/zeyao
- Website: https://zeyaoli.com

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Source: https://flows.cv/zeyao
JSON Resume: https://flows.cv/zeyao/resume.json
Last updated: 2026-04-07