# Zezhi Guo

> Product Designer @ByteDance

Location: San Ramon, California, United States
Profile: https://flows.cv/zezhi

I am a UX designer passionate about solving complex problems and creating meaningful experiences. I transform insights into practical, creative designs by conducting in-depth research into stakeholder needs.

I strive to balance aesthetics and functionality with simplicity, fostering warmth through people-centric and innovative interactions.

now u see me.

## Work Experience
### Product Designer @ ByteDance
Jan 2025 – Present | Beijing, China
Trying to be a AI-Native Full-Stack Designer.

### UX Designer @ uhomes.com
Jan 2024 – Jan 2024 | Beijing, China
Redesigned core CRM (Customer Relationship Management) platform components in collaboration with product designers and developers, delivering 60+ MVP prototype pages that achieved an 87.5% satisfaction rate among consulting teams (users) and executives.
Reduced user task completion time by 33 seconds and decreased misclicks by 27%, enhancing customer communication efficiency through iterative Agile development and implementation of key redesigns.
Proposed 20+ actionable design ideas, resulting in measurable improvements in user experience during cross-team feature reviews.

### Design Lead @ Illinois Business Consulting
Jan 2023 – Jan 2023 | Champaign Illinois
>Work with PM and the design consulting team members to design a more resident-friendly & accessible interior space for CU@Home Shelter.

### UI/UX Developer & Designer @ Illinois Applied Research Institute
Jan 2023 – Jan 2023 | Champaign, Illinois
Designed and delivered a high-fidelity website prototype in Figma, collaborating with 4 backend engineers to create an integrated solution that boosted task efficiency by 36% through A/B testing.
Developed a 45+ component design system, improving front-end workflows and reducing design inconsistencies, ensuring a scalable UI structure.

### UX Design Lead @ Illinois Design Consulting
Jan 2022 – Jan 2023 | Champaign, Illinois, United States
Led a team of 4 researchers and 3 designers to conceptualize and design a VR social platform, refining user interfaces through 3 product iteration workshops.
Achieved a 77% satisfaction rate by facilitating co-design workshops and aligning the platform’s UI/UX infrastructure with key stakeholder and user needs.
Improved user adoption by systematically addressing critical UX issues uncovered during testing and feedback sessions.

### Laboratory Assistant @ University of Illinois Urbana-Champaign
Jan 2022 – Jan 2022 | Champaign, IL
> Conducted 20+ Wizard of Oz cognitive tests with the research team to identify the impact of fireplaces on seniors.
> Organized 16 structured interviews with seniors to evaluate their online learning skills, and analyzed the collected data using the provided criteria.

### Graphic Designer @ The Babe Brigade
Jan 2020 – Jan 2021 | Remote
> Revamped the website's interaction logic to improve accessibility, ensuring a seamless user experience for all visitors.
> Utilized Adobe CC to design 30+ visual components for the company's poster cards, improving the brand's identity.


## Education
### Master of Science - MS in Human-Computer Interaction (HCI)
Georgia Institute of Technology

### Bachelor of Fine Arts - BFA in Industrial Design + Minor Informatics + Minor Computer Science
University of Illinois Urbana-Champaign


## Contact & Social
- LinkedIn: https://linkedin.com/in/zezhig
- Portfolio: https://www.zezhiguo.com/

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Source: https://flows.cv/zezhi
JSON Resume: https://flows.cv/zezhi/resume.json
Last updated: 2026-04-13