Initialized, designed and implemented Growth Incentives Manager(GIM) as a scalable self-serve platform leading 5 Engineers. which has been used to manage ~2.7M first trips in 2019, and saved up to 30 hrs engineering time per month for the team

Helped jumpstart the new Assisted Access team in Amsterdam, mentored Frontend Engineers and brought the team up-to-speed for new application development quickly

Founder of Uber PAO Web Community, with 90+ members across 10+ teams. Built a local web network and improved efficiency by promoting industry best practices & standards

Created a new cancellation flow experiment with AngularJS, SCSS and Grails that led to about

Added PayPal as a payment option, which reduced payment decline rate by around 10%

Implemented a German Header Experiment with python, javascript and css, created cohorts of various navigation flows and created metrics for A/B testing

Improved UX culture at Yelp as a core member of the Usability Group, hosted weekly office hours, drafted persona interview scripts and took charge of UsabilityHub experiments