I'm a design leader with 15 years of experience envisioning, creating, and shipping next-generation products. I'm well versed in product visioning, design strategy, creative direction, information architecture & interaction design, and visual design & brand definition.

Experience

MetaDirector of Product Design

2026 — Now

North America

MetaSenior Design Manager - Monetization

2024 — 2026

United States

MetaSr. Staff Product Designer - Monetization

2023 — 2024

California, United States

MetaStaff Product Designer - Metaverse Avatar

2022 — 2023

California, United States

MetaDesign Lead - Ads Products

2018 — 2022

Led strategic initiatives for Facebook's Ads, focused on defining visions for multiple Ads products and Ads Manager as a whole.

Initiated and launched multiple products (Automated creative optimization, Automated Targeting, Post conversation optimization, performance KPI revamp, and more), generating $XXX million in incremental revenue.

Led cross-org workshops to drive alignment on Ads future direction

Led and mentored Sr. product designers cross Ads org.

Education

Pratt Institute

Experience+6

Education

Master of Science in Communications Design

Experience